A new system uses ballistic shockwave sensors embedded in tracking collars to help save endangered African elephants. The system sends coordinates to authorities immediately after the sensors detect gunshots. Although elephant poachers attempt to minimize the sounds their weapons produce, high-powered gunshots produce an acoustic shockwave that poachers cannot suppress. This technology can be used to protect more wildlife via detect tracking devices. https://news.vanderbilt.edu/2017/06/07/sensor-detects-shooting-at-elephants-helps-authorities-catch-poachers/amp/
This new Magic Wallpaper is designed to encourage your child?s imagination. It?s covered in characters, each of which is a digital marker that when scanned using the Magic Wallpaper app, unfolds a digital story on mobiles and tablets. The app lets you choose between audio storytelling or a reading mode, which has sound effects embedded in certain words. http://creativity-online.com/work/castorama-the-magic-wallpaper/51901
For 75 years, Finland's expectant mothers have been given a box by the state. It's like a starter kit of clothes, sheets and toys that can even be used as a bed. And some say it helped Finland achieve one of the world's lowest infant mortality rates. http://www.bbc.com/news/magazine-22751415
All countries will have to find solutions for the care of growing elderly populations. Helping senior citizens to help each other and enjoy life, as the Babayagas in Paris are doing, looks like a good one. http://m.en.rfi.fr/france/20130305-babayagas-house
IdeaSpies presented today to top marketing students at a UNSW Business School Master of Marketing class led by Professor John Roberts. It was a great way to get feedback on objectives, target market and positioning. Based on their advice I've already changed the IdeaSpies tagline to "A hub for inspiration". Watch this space for further improvements!
In 2015 the top 1% owned the same amount as the bottom 99% and in 2016 they owned more. The top 1% now owns more than half of global wealth. This increasing wealth gap is seen to contribute significantly to social changes around the world, seen most recently in the French and US elections as well as Brexit in the UK. Belleview Research
