2 April 2020 by ReadyFundGo
The Lawnbrook Estate are using crowdfunding to save their vineyards during the COVID-19 crisis.
They are pre-selling wine with rewards based crowdfunding platform ReadyFundGo to rescue their 2020 Vintage.
Crowdfunding enables customers and supporters to buy products in advance to help businesses with cashflow and remain solvent in the crisis.
The link shows an example of how crowdfunding can be used effectively: