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A digital service that replaces laybys to attract customers

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Layby services used to be offered by traditional retailers so that customers could buy now, pay later. This service is now being offered by online retailers based on a new digital platform called zipPay. Similar to a layby service, online customers are enticed to buy quickly by having access to interest free credit. Archfashion is one of the latest Australian retailers to offer the service. www.zipPay.com.au


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