Traditionally, property sold “off-the-plan” has been marketed at a fixed price to "first come, first served," using physical display suites, salespeople, scale models and glossy brochures.
There is no testing of the market to match preferences, build a book of demand and optimise the stock allocation for revenue maximisation.
With Covid-19 limiting movement, people may not be able to attend a physical space.
Release.Me provides an end-to-end online release process.
The platform handles everything: buyer applications & preferences, algorithmic lot allocation to make the process fairer for buyers, buyer notifications, contract preparation, deposit collection and contract signing times.