Comments
A simple, obvious and brilliant idea.
But shame about the lost romance of wine bottles!
@Toby Marshall, you are 100% correct. Thats so often the case with paradigm shifting ideas - they seem so simple and obvious.
The way we buy has forever changed as a result of the pandemic, with online couch-surfing the new norm.
Garcon Wines, an online store based in London, is the genius behind an environmentally friendly, and space efficient design for its wine delivery.
Made flat, out of recycled PET plastic, weighing just 10% of a normal glass bottle, and taking up less than half of the space when boxed, the recyclable bottles are dramatically more carbon efficient.
The design, winning best sustainable and best packaging design at the World Food Innovation Awards, is set to change wine forever.
A simple, obvious and brilliant idea.
But shame about the lost romance of wine bottles!